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Almost all the startups we've worked with were plagued with this one. You know the schtick - the founders are visionaries, they envision so many wonderful futures and want to build them all at once. The team gets stretched thin and ends up building in all these different directions with tons of features.

Are you struggling to align your org/team behind a single vision? Does it feel like not everyone understands how to make decisions? Are finding it hard to build a product strategy and roadmap that everyone understands?

This painful experience taught me the foundation of proper product strategy: always start with the problem, not the solution.

In the last post, we discussed why it is important to validate a product. This is crucial before spending $10 million on a new idea for...