TRUSTED BY TEAMS AT STARTUPS AND WORLD LEADING COMPANIES
What is a Fractional VP Product?
Think of it as a senior product executive — embedded in your team, without the full-time overhead.​
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​Senior leadership, from day one
Skip months of recruiting. Get immediate access to 15+ years of product and engineering expertise — across garage startups and multi-billion-dollar companies.
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Strategy + hands-on execution
I don't advise from the sidelines. I join your calls, review PRDs, coach your team, and stay accountable to outcomes — not just recommendations..
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AI-native product thinking
Products built today need to leverage AI. I bring deep experience integrating AI into product strategy, roadmaps, and features that actually move the needle.
Pick the engagement that fits where you are
ADVISORY MODEL
Strategic Consulting
Strategic product partnership without the operational overhead. I work closely with your leadership team to sharpen direction, challenge assumptions, and unlock growth — without stepping into the day-to-day.
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Product strategy & vision setting
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Leadership team sounding board
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Roadmap & prioritization review
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Product–market fit assessment
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Bi-weekly or monthly engagement
MENTORSHIP MODEL
Upskill your team
Structured, hands-on upskilling for one or more of your product managers. I work closely with your PMs to sharpen their thinking, build core skills, and grow into confident, independent product leaders.
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1:1 PM coaching sessions
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Product thinking & decision frameworks
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Real-work feedback & PRD reviews
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Career development & growth planning
EMBEDDED MODEL
Full Ownership
I join your team as a full product leader — taking ownership of day-to-day operations, managing your product team, and partnering directly with your executives to drive outcomes.
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Full product strategy & roadmap ownership
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Day-to-day team leadership & management
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Executive alignment & communication
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Hiring, onboarding & team development
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AI-native product integration
15+ years shipping products people actually love
I've built products from 0→1 at startups and scaled them at billion-dollar companies. I know what it takes at every stage — and I've been in the founder's seat myself.
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From early-stage startups to Shutterfly and CLEAR, I've led products across fintech, fitness, e-commerce, healthcare, and AI. I bring a rare combination of product and engineering depth — I speak both languages fluently and can bridge the gap between vision and delivery.
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My approach is direct: I get in the trenches with you. That means reviewing specs at 10pm, coaching your team through a tough sprint, and staying accountable to the outcomes that actually matter — not just the deliverables.
I don't just give advice from the sidelines. I roll up my sleeves and get in the trenches with you.
Insights for startups
